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Discover›Design & architecture
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Giuliana Camerino
Fashion designer

Giuliana Camerino

Famoose for

Colourful velvet handbags for Roberta di Camerino.

Patterned velvet · Trompe-l’œil

Born
8 December 1920
Birthplace
Venice
Died
10 May 2010

More people

Zaha HadidDesigning buildings with sweeping, fluid forms.Coco ChanelBuilding Chanel and popularising a simpler style of women’s dress.Christian DiorIntroducing the New Look that reshaped postwar fashion.

Giuliana Camerino

Italian designer who built a Venice fashion house around inventive fabrics, colour and illusion. Her work also included clothing and accessories.

Early life

Colour and displacement

Learned about colour in her grandfather’s pigment business. Fled anti-Jewish persecution to Switzerland in 1943 and began designing handbags there.

Career

  1. 1945

    Venice label

    Established Roberta di Camerino after returning to Italy.

  2. 1949

    Fashion show

    Presented the label in Venice.

  3. 1980

    Licensing

    Closed the fashion house to concentrate on licensed products.

Selected work

Patterned velvet

Brought richly coloured clothing fabrics into handbag design.

Trompe-l’œil

Used optical effects suggesting details such as buckles and flaps.

Beyond work

Family

Married banker Guido Camerino and had a son, Ugo, and a daughter, Roberta.

Sources & photo creditBiography and career ↗Biographical references ↗

Original photograph. Cropped and displayed in monochrome.

Photo: Creator not stated; see image source. Source credit retained; reuse licence not established · Original image. Cropped and displayed in monochrome.